n an economy like this, it is a wicked Catch 22: business is slow so you can't afford as much advertising as you were once doing, but without some advertising, how are you going to get business to pick back up? Many radio and television stations are stepping up to the plate with some unprecedented deals. And more than ever, Mr. and Mrs. Business Owner need to be certain the dollars being spent are effective. Try implementing mobile...quickly becoming a staple element in national and local advertising. Because of its “quantifiability” and affordability, it is helping lend some new tools to small businesses.
The ability to connect with people and drive such an immediate response is incredible! According to a November 2008 study by Nielsen, mobile internet is use growing eight times more quickly than pc-based growth (http://www.telephia.com/html/press%20releases/MobileInternetGrowth.html). Nielsen also reports that there are now more mobile phones in the US than televisions and computers combined! To the business owner this means unprecedented ability connect with customers in the way they desire and while they are closer to purchase. You can connect through SMS text marketing coupons that have an immediate call to action to drive sales. You can reach customers through a text to screen at an event or by allowing them to register for a contest via text to win. All of these opportunities allow you to make your mainstream advertising more effective and have a longer lasting reach.
The text advertising industry is growing by leaps and bounds through both SMS marketing and MMS marketing campaigns. Business owners continue investigate text to screen, text to win, text to request, text coupons, text to join, and countless other strategies. As they are, success stories are piling up!
A blog about text message advertising, sms marketing, mms marketing, mobile internet, methods for free marketing and free marketing consulting, and the evolution of the mobile marketing industry. Visit us at www.BallyhooMobile.com or email us at Sales@BallyhooMobile.com.
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